When looking to expand your business or attract more customers, it can be challenging to know where to start. There are so many different factors that need to come together for a successful online presence. If you’re planning on having any sort of online presence at all, then you should [...]
As more and more businesses shift to online sales, the importance of reputation management has grown. In response, many businesses have launched their company websites, complete with online sales and marketing pages. That might seem like enough; after all, who needs another website? But as we’ll see in this article, [...]
With internet usage on the rise, online reviews have become a primary source of information for consumers looking to purchase new products or services. With so many online review sites available, your business must stand out from the competition. Creating an effective and useful online review strategy can help you [...]
Research shows that online reviews have become a deciding factor in the purchase process of potential buyers. The majority of prospective customers rely on these ratings while making the final decision regarding the purchase of a product or service. With an increase in e-commerce and mobile shopping, businesses are now [...]
Online reviews have become the new word-of-mouth. With new digital technologies allowing consumers to instantly share their experiences, businesses must find ways to manage their online presence and reputation. Online reviews are a critical component of business success in today’s digital world. A study by marketing firm BEND found that [...]
Online reviews are an essential part of the customer journey when browsing for a product or service online. Research shows that 83% of consumers trust online reviews as much as personal recommendations. Furthermore, 94% of shoppers read online reviews before buying a product. These stats make it essential for businesses [...]
As the digital age continues to take over, consumers are becoming increasingly reliant on the Internet for information about businesses and the services they offer. This is especially true when it comes to making buying decisions and choosing where to spend their money. This means that local businesses need to [...]
In this digital age, online reviews have the potential to make or break your business. While negative reviews can be a blow to your confidence, they’re also a brilliant opportunity to improve your business and give you the edge over your competitors. If you’re not yet savvy with social media [...]
