An online review can make or break your business. As both customers and businesses increasingly turn to peer-based websites such as Google, TripAdvisor, and Yelp to find local businesses and services, the importance of online reviews has also increased. A study by Bright Local found that consumers trust online reviews [...]
Everyone knows that the consumer is king these days. If a product doesn’t have any positive reviews, people will simply ignore it. This holds true for the medical community as well. At the end of the day, your success as a doctor depends on how much time you spend with [...]
Reviewing products online is a helpful way for customers to learn about new products and services and share their experiences with others. Reviews are written by customers, not brands, so the information is subjective. However, the insight gained from reviews can help brands make adjustments or changes to better suit [...]
It’s not hard to see why businesses are flocking to the online world to grow their customer base. Nearly every day, companies are creating new ways for people to interact with brands. Businesses that understand this and invest in creating a user-friendly experience will have a better chance of success [...]
Online reviews have become a key factor in consumers’ buying decisions. Research shows that 72% of shoppers find online reviews when researching a purchase, and nearly half (48%) say an ideal review is the most important piece of information before buying something new. With just a few clicks, customers can [...]
Online review sites are valuable for consumers when researching products and services. By reading reviews from other customers, you can understand what to expect from a business before you even step in the door. Not all online review sites are equal, though, so it's important to know which ones to [...]
Online reviews have become a popular way for consumers to share their experiences with businesses and products. Online reviews can help potential customers research a business before making a purchase, which is why it’s so important for businesses to have great online reviews. However, not everyone will leave an online [...]
It's no secret that some businesses offer incentives for customers to write reviews, whether those reviews are positive or negative. In some cases, it's easy to spot a fake review. But in other cases, they can be more difficult to identify. Of course, not all businesses that offer incentives for [...]
Sales are a challenging task for any business. It is hard to know when you have the right price, and as a result, many businesses struggle with it. You need to find new customers, keep the old ones or even convince them to come back again. A common way to [...]
