How Online Reviews Impact Purchasing Decisions

Online reviews are an essential part of the customer journey when browsing for a product or service online. Research shows that 83% of consumers trust online reviews as much as personal recommendations. Furthermore, 94% of shoppers read online reviews before buying a product. These stats make it essential for businesses [...]

5 Reasons Why Reviews Are So Important For Your Business

New research shows that businesses with an above-average number of Google reviews also tend to have higher customer loyalty, brand awareness, and even sales.  With so much at stake, it’s no wonder that so many businesses are focusing on getting more reviews. However, not all businesses have caught on to [...]

Do Consumers Really Use Reviews? Here’s What You Need to Know!

Millennials are the most digitally savvy generation, and they are the first to adopt new technology. This is why this generation is often referred to as digital natives. Millennials are using online platforms to research products before buying them.  The majority of millennials read online reviews before purchasing a product [...]

Online Reviews Matter: Building Your Business Through Reviews

Online reviews are now more important than ever for businesses. Thanks to the rise of social media, online review sites like Reliable Reviews, Google, Facebook, and Yelp have become a key factor in how customers choose where to spend their money. As such, businesses must build their online presence and [...]


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