New research shows that businesses with an above-average number of Google reviews also tend to have higher customer loyalty, brand awareness, and even sales. With so much at stake, it’s no wonder that so many businesses are focusing on getting more reviews. However, not all businesses have caught on to [...]
The digital age has given rise to several digital platforms where businesses can connect with their audiences and potential customers. These online channels include social media, blogs, and company websites. Online reviews are one such platform that connects users with businesses they want to support or avoid. With the growing [...]
If you’re serious about running an online business, then you need to keep your customers coming back for more. It can be a challenging concept at first, but once you understand the benefits of doing so, it becomes much easier. What if you could attract people to come and shop [...]
Whether you’re a new business or an established brand, now is the time to embrace digital marketing and search engine optimization. With so many businesses flooding the Internet, search engines are assigning even more importance to websites that include relevant keywords and detailed company profiles. That means every company needs [...]
As an online retailer, you probably are well aware of the importance and value of product reviews. They can make or break a product and directly impact your sales success. But getting reviews as a business owner can be tricky. Reviews are often given freely by customers, which causes many [...]
The internet has allowed businesses to reach a global audience and level the playing field for small businesses that wouldn’t have had the same reach in previous decades. However, because of this universal access, reviews are more important than ever. A positive review can boost your reputation and increase returns [...]
Millennials are the most digitally savvy generation, and they are the first to adopt new technology. This is why this generation is often referred to as digital natives. Millennials are using online platforms to research products before buying them. The majority of millennials read online reviews before purchasing a product [...]
Businesses of today are constantly on the lookout for ways to improve their operations. The constant drive toward innovation and improvement has led to a new wave of digital technologies that are revolutionizing how businesses operate today. With the advent of the internet, e-commerce has become a pivotal marketing tool [...]
An increasing number of potential customers are turning to online review sites as trusted sources when they are considering a new business or service. As a result, businesses are now having to take online review sites much more seriously than in the past. For some businesses, this is an alarming [...]
