About Jack Amara

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So far Jack Amara has created 203 blog entries.

How to Handle a Fake Online Review

Online reviews are an important part of online reputation management. Whether you have a small business or a large company, a good rating on sites like Google and Yelp can have a positive impact on your business.  But what happens when someone creates a fake review to hurt your business?  [...]

Ways To Protect Your Business from Online Review Site Threats

Online Review sites can have a major impact on your business. Whether you’re just starting or you’ve been operating for some time, online review sites can be an important part of your marketing strategy. Positive reviews can lead to more visitors and customers, while negative reviews can have the opposite [...]

The Impact of Online Reviews on Purchasing Decisions

Online reviews have become the new word-of-mouth. With new digital technologies allowing consumers to instantly share their experiences, businesses must find ways to manage their online presence and reputation. Online reviews are a critical component of business success in today’s digital world. A study by marketing firm BEND found that [...]

Online Reviews Problems: What to Do When You Find Them

‍It seems like every other day, we hear about a new online review problem. This can come as a shock to people who have only recently realized that the internet has largely turned into a platform for negative reviews.  While it may seem like there are no positive reviews left, [...]

Online Product Reviews: Tips That Will Help You Grow Your Business

Today’s market is such that everything you do, say or release has the potential to impact your business. Whether it is a social media post, an advertisement, a blog post, or any other digital content, it is all likely to affect your business.  This is why businesses need to pay [...]

How Online Reviews Impact Purchasing Decisions

Online reviews are an essential part of the customer journey when browsing for a product or service online. Research shows that 83% of consumers trust online reviews as much as personal recommendations. Furthermore, 94% of shoppers read online reviews before buying a product. These stats make it essential for businesses [...]

Online Reviews Analysis: Benefits and Drawbacks

Online reviews on websites such as Yelp, Google My Business, and TripAdvisor are important for businesses. These platforms allow businesses to connect with their target audience and get recommendations from their customers.  Moreover, online reviews impact potential customers’ buying decisions. A study by Statista found that 92% of online shoppers [...]

Are Online Reviews Credible? Check the Evidence

Does your business have an online presence? If not, you should start creating one now. As more people become familiar with the power of the Internet to connect people and businesses, the demand for credible online reviews has never been higher.  It can be challenging to know whether a site [...]

Do Google Reviews Really Matter: What You Need to Know

Online reviews are so commonplace that we take them for granted. But a single review can make or break a business. A good online review can drive new customers to a business and help it stand out from its competitors.  On the other hand, a negative review can have devastating [...]

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